Netflix subscribers who use Apple devices recently experienced a surprise in their billing.
The streaming service adjusted its pricing structure, prompting some users to reconsider their subscriptions. Those accustomed to paying through Apple saw their fees increase, sparking frustration and even threats to cancel memberships.
The adjustment, which came into effect earlier this year, eliminates Netflix’s Basic ad-free plan for Apple-billed customers. Instead, users are now directed to pay Netflix directly. While this move may streamline billing processes for the streaming giant, it has left some customers dissatisfied with the change, lamenting the loss of a convenient payment method.
For those opting to retain their subscriptions, the pricing breakdown now offers a choice between enduring advertisements at a lower cost or paying more for an ad-free experience. This decision adds a new layer of consideration for subscribers as they evaluate their viewing preferences against their budget.
Netflix’s tiered pricing model now includes options ranging from a Standard plan with ads to a Premium plan offering an ad-free experience with enhanced features. However, the removal of the Basic plan for new or re-joining members underscores the evolving landscape of streaming services and subscription offerings.
Netflix Pricing Breakdown
Standard with adverts – £4.99 per month
· Includes ads
· Access to ‘all but a few’ films and TV shows, unlimited mobile games
· Watch and download on two supported devices at a time
· Watch in Full HD
Standard – £10.99 per month
· Ad-free
· Unlimited films, TV shows and mobile games
· Watch and download on two supported devices at a time
· Option to add one extra member who doesn’t live with you – priced at an extra £4.99 a month
· Watch in Full HD
Premium – £17.99 per month
· Ad-free
· Unlimited films, TV shows and mobile games
· Watch on four supported devices at a time
· Watch in Ultra HD
· Download on six supported devices at a time
· Option to add up to two extra members who don’t live with you – priced at an extra £4.99 a month each
· Netflix spatial audio
Netflix warns on its site:
“The Basic plan is no longer available for new or re-joining members. If you are currently on the Basic plan, you can remain on this plan until your plan is changed or your account is cancelled.
